About UnBluffed

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Well, it’ll be honest. No bluff. Very un-bluff. (See?)

About Isabel* from UnBluffed

(*The woman laughing, for no apparent reason, in the photo below.)

Hi! I’m Isabel and I’m a writer.

I’m a Sydney-born gal who lives in a small coastal town on the mid north coast and now obnoxiously tells everyone to leave Sydney, bragging about going ‘days without seeing a traffic light’. I love fresh sheets, reading (a lot), floating in the ocean, drinking Shiraz Gin cocktails, clothing that compliments my eyes, and laughing.

I’m obsessed with my daughter and can’t believe I birthed such a delightful human. (Also I sometimes wonder if sacrificing my body, bladder, gum health and sanity was worth it. Motherhood—consistently inconsistent.)

I started my career in mags—RIP madison—after completing a Bachelor of Arts in Communications, and before frivolously spending my redundancy payout in Europe.

Upon returning home, I moved into the digital content and comms space. Then, upon deciding I wanted to nap more, I went freelance on 14 February 2019—proving that you don’t need a business plan, an office, or any idea before working for yourself.

However, my love of writing started long before that. At 13, I wrote passionate articles about the injustices around me—such as girls being barred from wearing white pants while menstruating. Unfortunately, none were ever published.

I had a dad who bestowed eclectic reading habits; English teachers who told me I could write; and the rest is history. You can read about it in my upcoming memoir… kidding. I want Nicholas Sparks to write my memoir so that it will be made into a movie and Rachel Bilson can play me—the role she was born to play.

This newsletter is my lifelong dream of having my own column. Thus far, no one was willing to pay for my advice and/or innermost thoughts—until you. (Hint, hint: become a paid subscriber.) (Also: I’m still up for offers on becoming the new and improved Dolly Doctor—but for mental health! I have a grad dip. in psychology and heaps of unfounded opinions, so… let’s talk.)

I can’t guarantee quality but I CAN guarantee honesty and a unhealthy knowledge of Spice Girls lyrics.

Enjoy—or un-enjoy (*branding*). Either way, I’m thrilled you’re here and taking precious time out of your day to read what I write.

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I've got a Bachelor in writing & cultural studies, a GradDip in psychology, and a PhD in toddler negotiations.